There’s that intangible ‘something’ about Lagos that makes it a place where anything and everything is possible, and starting today (Wednesday July 23, 2014) Uber launches its smartphone technology in Lagos, making it the fourth city in Africa to embrace the innovative on demand private driver application.
A progressive culture with a very tech-savvy population, Lagos is
the largest city in Africa and it was only a matter of time that Uber brought
its technology to the market, offering a safe and reliable choice in
transportation.
Uber is a
smartphone app that allows users to connect to licensed private drivers in the
area at the touch of a button, using the phone’s GPS to detect both the users
and drivers’ locations. This means the people of Lagos can get a safe, reliable
ride anywhere — even if they don't know the exact address.
Patrick Studener, Senior
International Launcher at Uber said, “We’re really excited to be launching Uber
in Lagos today. Technology is allowing us to completely re-think the future of
our cities and the way people get around them. Uber is already evolving the way
the world moves and is being embraced by millions of people across the globe.
Uber is part of a technology revolution that is transforming urban
mobility which is creating the smart cities of the future. The people of Lagos
now have a new way of getting around their city that is just a tap of an app
away and is also stylish, safe and efficient.”
Ice
Prince
When it comes to cruising around
the humming roads of Lagos, Ice Prince, one of the biggest & most
influential hip hop artists in Nigeria, is no stranger to doing it comfortably
and in style. That’s why this morning when he woke up to a new dawn in the way
he could get around his beloved city, he decided to push the button &
within minutes a classy, safe, secure Uber rolled up to take him to his next
recording session on the Island, and with that he became the first person in
Lagos & all of Nigeria to ride in an Uber!
What is UberBlack?
UberBlack is one of many Uber products that connects riders with
licensed drivers. Any person who needs a ride in Lagos has to download the free
Uber app onto their smartphone to request a private-hire car at an affordable
price, all in a matter of minutes.
Before getting into the car you are given, via the smartphone app,
the driver’s photo, name, registration and at the end of the ride you get via
email an overview of your ride including a GPS tracked overview of your exact
trip. Uber partners with only the highest quality limousine professionals, and
every car, driver, and trip is fully insured. All payments are done via the
riders’ credit cards, making the experience even more seamless.
Uber is already present in over 140 cities in 40 countries. Lagos
is the first city in Nigeria where Uber services have been launched. At the launch today,
celebrity and multiple award winning music star Ice Prince test drive in Uber
compliant car. He used the Uber application on his mobile phone to
flagged in a Uber car, and he was chauffer-driven in it today in Lagos.
To
request a ride, users must download the free application for Android, iPhone,
Blackberry 7, or sign up atuber.com/app.
Uber is now just a tap of
an app away for the people of Lagos
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